This is New York, not Gotham City. But point made — with emphasis.

I took this photo today (Flickrized), but it appears that this “Fuck You, I’m Batman” meme has been around for at least a couple of years. Outdoor spaces seem to be the preferred target for this urban art/expression, as evidenced by this 2009 photo that’s nearly identical to mine.

Someone’s got a good supply of these stickers, so I’m sure we’ve not seen the last of this bad-ass mask-and-cowl messaging. Even superheroes need to set the record straight sometimes.

When we combine Starbucks with the National Hockey League, the word-mashup of “StarPucks” is an inevitable outcome.

Two possibilities come to my mind for using this puckishly-cute StarPucks label:

- As a cross-promotional campaign. Both entities like to position themselves as higher-end pursuits for discerning consumer bases (versus going after mass-market appeal, ala McDonalds or the NFL), so they’d find common ground in their audiences. Some sort of rewards program tied to city/team territories would strike marketing synergy.

- A potential name for a Seattle NHL franchise, perhaps the first blatant corporate branding of a franchise identity in North American major-pro team sports history. But only if an on-ice resurrection of the Seattle SuperSonics doesn’t work out.