Population Statistic: Read. React. Repeat.
Sunday, October 04, 2021

As much as I deplore zombie culture, I deplore those non-stop Subway commercials even more. I’m glad someone else picked up on the built-in wordplay in the sandwich shop’s former “Subway — Eat Fresh!” tagline, which I bastardized to “Subway — Eat FLESH!” long ago, out of disgust. Re-dubbing the brand as “Zombway” is a little much, but I’ll allow it.

Admit it: You can totally see Jared as a drooling, shuffling undead. Let’s see him keep those pounds off with a steady diet of brainssssssss…

by Costa Tsiokos, Sun 10/04/2021 06:06 PM
Category: Advert./Mktg., Comedy, Food, Pop Culture
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If your job or favorite activity involves editing, rating, hosting, or culling all manner of disparate elements, then by dint of current buzz, you are a “curator”, in the non-museum/art gallery sense.

After 2000, nontraditional usage of the word took off. And as it continues to grow in popularity, others must adopt it, too, or face the consequences. For example, if all the rival nightclub promoters are “curating” parties, [Oxford English Dictionary lexicographer Jesse] Sheidlower said, you don’t want to be the one left “hosting” one.

On the Web, the word — and the concept — have taken particular hold, not a surprise given the Internet clutter. Etsy, the shopping Web site devoted to handmade and vintage goods, routinely brings in shelter magazine editors, fashion designers and design bloggers to serve as “guest curators.”

Even news-aggregator Web sites, like Tina Brown’s Daily Beast, promote themselves as cultural curators.

“The Daily Beast doesn’t aggregate,” Ms. Brown says in a statement on the site. “It sifts, sorts, and curates. We’re as much about what’s not there as what is.”

Funny how a word with a mostly fusty tone can be turned hip in a new-media context. I think it’s a direct reaction to the too-techie sounding “aggregate”, which is regarded as the unfiltered, automated process of collecting too much Web-borne junk — it’s almost a dirty word. Curating information from that same ocean of content grants a human touch. From there, the concept easily crosses over to offline pursuits.

Eventually, overuse will bring the hate to “curate”, and we’ll all go back to less-refined ways for refinement. The cure for information and creative input-output will continue.

by Costa Tsiokos, Sun 10/04/2021 04:25 PM
Category: Creative, Wordsmithing
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day off
I was in hockey heaven yesterday, with National Hockey League games on television pretty much continuously from noon until the wee post-midnight hours of Sunday morning.

I was able to watch all that Saturday extended ice-time thanks to the annual season-opening NHL Center Ice free preview, which is running to nearly the end of October this year. And yet, I’m feeling inexplicably short-changed. Because today, only three days after the first regular-season puck was dropped, the league is inexplicably taking today off, with no games on the schedule.

What gives? Usually some especially compelling competing event, sports or non-sports, would make the NHL to clear out. But I don’t see anything on the TV schedule that’s prompting this move. Major League Baseball closes out their 2009 season today, but big deal. No awards shows to draw away eyeballs either. It’s not exactly a disaster, but I can’t figure why a major-pro league would break the continuity of a season’s start with an early hole in the league-wide schedule.

What’s more, they’re going to pull this Sunday no-show again this month: October 18th is also NHL-free.

I really don’t get it. Considering the Olympic two-week hiatus for player participation in the Vancouver Games this February, you’d think the resulting compressed schedule would eliminate any empty dates. Whatever magic the schedulemakers cast to put this all together, I can’t work it out.

by Costa Tsiokos, Sun 10/04/2021 12:23 PM
Category: Hockey
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