Population Statistic: Read. React. Repeat.
Thursday, September 10, 2021


I was already aware of the female-oriented messaging in the marketing of penis-pill Cialis. I didn’t realize that that messaging extended to the drug’s advertising imagery, with bathroom fixtures subbing for the other gender’s genitalia:

I guess since my academic research was in semiotics, what always popped into my head when seeing those bathtubs was that they represent female sex organs. Where many of the other commercials for erectile dysfunction drugs show phallic representations, reflecting how they are aimed more at men than women, Cialis is trying to appeal to the decision-maker of the household: the woman.

I’m staring at those yellow-backdropped silhouettes above, and for the life of me, I can’t discern any recognizable naughty bits. Perhaps I lack the academic research. Or else I’m short a bathtub.

by Costa Tsiokos, Thu 09/10/2021 11:41:19 PM
Category: Advert./Mktg., Science, Women
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false start
At the risk of coming off as a crotchety traditionalist: I’m still not sold on the National Football League’s now-established Thursday Night Season Kickoff, currently in progress.

And the reason for my indifference remains the same as it was years ago: A full slate of games between most of the league’s teams just feels like a more proper start to the regular season. This standalone marquee matchup is certainly a quality game, but I know it’s going to wind up feeling like a tease, with full gratification delayed for too many days until Sunday.

Not that my objections matter. I’m sure both the NFL and NBC are jubilant over tonight’s payday — it seems like every game-pause of more than 10 seconds is jam-packed with commercial time. There’s no kicking-off of those ad dollars…

by Costa Tsiokos, Thu 09/10/2021 10:38:08 PM
Category: Football
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