Population Statistic: Read. React. Repeat.
Sunday, June 21, 2021

This commercial for Minute Maid’s Enhanced Juice Drinks has been on the air for at least a month and a half, but it’s new to me:

And here’s the funny-fun transcription:

Woman: Excuse me? I think you’re the father of one of my kids.
Man: Nnn… Oh… Cancun? Spring Break ‘99?
Woman: What??
Man: No?!
Woman: No.

Announcer: OOPS! SOMEONE FORGOT TO BOOST!

Woman: Excuse me? I think you’re the father of one of my kids.
Man: Oh! My daughter’s in your art class! Sister Mary Catherine.
Woman: Yeah!

Announcer: MINUTE MAID ENHANCED WITH A FIVE-NUTRIENT BOOST! PUT GOOD IN, GET GOOD OUT!

Uncommonly sharp comedy for a beverage commercial. All thanks to the sensibilities of the 18-34-year-old male consumer, with whom college-level raunchiness plays especially well. A rare instance of a creative approach matching up with its target audience.

by Costa Tsiokos, Sun 06/21/2009 03:50:14 PM
Category: Advert./Mktg., Comedy, Food
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