Population Statistic: Read. React. Repeat.
Thursday, September 25, 2021

It seems counterintuitive, but congregants at stadium-style megachurches experience a more personal level of worship than those at more traditional churches.

Researchers at [Baylor University’s] Institute for Studies of Religion, who defined megachurches as those with more than 1,000 worshipers, found that their members were twice as likely to have friends in the congregation than members of small churches. They also displayed a higher level of personal commitment to the church — attending services and tithing more often than small-church members…

In addition to their evangelical mission, megachurches thrive because of the social experience they provide and their emphasis on music. “The same things that made them popular — contemporary music and practical, applicable sermons that apply to people’s daily lives — remain a real draw for folks,” said Scott Thumma of the Hartford Institute for Religion Research…

To achieve a less impersonal environment, researchers said, megachurches consciously break down the congregation into smaller groups that meet regularly.

Hmmm. Sounds more like a cult experience — members are gung-hoed into participating and recruiting family and friends.

Seriously though, it’s not too surprising that megachurch members feel more committed. Aside from being actively drawn to a latter-day worship experience, the whole basis of megachurch growth is an elaborate marketing effort. The core of that effort is to promote the purpose of spiritual satisfaction in the Western world: Feeling a closer, intimate rapport with religion. If the megachurches can’t offer that, they wouldn’t exist. The big-tent aspect is important for a larger community feeling, but ultimately it has to reside in an individual mindset.

by Costa Tsiokos, Thu 09/25/2008 03:24:58 PM
Category: Advert./Mktg., Business, Society
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“The Late Late Show” took a mostly-serious turn for the political last night, with host Craig Ferguson stridently going off about the $700-billion Wall Street bailout:

And this was nothing: I was watching the show, and at one point Ferguson really laid into the money managers. He criticized the fact that their labors don’t produce anything tangible of value, but rather involve the manipulation of money into more money — downright Marxist assessment, really.

Between this and John McCain’s cancelling his David Letterman appearance, prompting much speculation on the Republican’s ulterior motives, it was quite the partisan night for late-night CBS programming.

by Costa Tsiokos, Thu 09/25/2008 03:02:37 PM
Category: Business, Celebrity, Politics, TV
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