Population Statistic: Read. React. Repeat.
Tuesday, March 28, 2021

What the hell? According to my Yahoo! Publisher Network account, someone actually clicked on one of the YPN ads I’ve been running in this blog’s RSS feed.

I make note of this because it’s taken nearly three months of running those ads for the first bite. That kind of clickthru conversion isn’t inspiring me to expand the YPN implementation anywhere else on this site.

I noted the last time that RSS is probably not the ideal testing ground for an ad network. Still, I’m not seeing the ads getting much more relevant, and if Yahoo! can’t dope that out, I can’t see how they’re ever going to be worthwhile. Google AdSense is chugging along quite nicely for me (especially lately), so there’s no way I’m going to mess with that. I do wish AdSense would roll out public RSS ads — I’ve read that they’re beta testing — so that I could try those out, for comparison’s sake.

Like I wrote before, I’ll keep YPN on the feed for as long as it’s low-maintenance. But I’m declaring it a dud.

by Costa Tsiokos, Tue 03/28/2006 11:01:12 PM
Category: Advert./Mktg., Bloggin'
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Last night I went to happy hour at Mannahatta, a little hipster watering hole on Bleecker and Bowery. It was hosting a freelancers’ social networking gathering organized by Media Bistro. I was told by hostess Alison Mitchell that Mannahatta is located not too far from Media Bistro’s offices, so it’s a big reason why it won out as the bar of choice.

I felt a bit like a fraud. I don’t know if I’m really a freelancer, and if I am, it’s by default. True, the last few pieces of work I’ve had have been freelance assignments; but I’m in search of a traditional, fulltime gig. About half of the people I talked to at Mannahatta were dedicated freelancers. Of course, half weren’t, so…

I’m considering going to the next such event with “blogger” instead of “writer/editor” on my nametag. It would stand out more, I think, and elicit more interesting reactions.

I chatted with a guy who was a bigshot for MTV Interactive, incorporating all of MTV Networks’ websites. I told him about my blog, my publishing experience, and gave him my card. If he gets in touch, great. If nothing else, he might pass this URL around and get me some traffic.

The only other noteworthy thing about the crowd was what seemed like a preponderance of photographers, including a couple with cameras snapping away. Maybe it only seemed like there were a bunch of them.

by Costa Tsiokos, Tue 03/28/2006 09:55:06 PM
Category: New Yorkin', Publishing
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a buffet of panda bear
Yes, that bizarro Milky Way commercial is buzzing up this here blog. And inevitably, someone tracked down the video clip, via Salon.com’s Video Dog.

If you should want a copy for your offline-viewing pleasure, right-click here for the .mov file. Load it up on your iPod and go; I know I will.

The Salon reaction is a bit mixed. I’m guessing the ad appeals more to the youngster set, which Salon doesn’t really cater to.

Y’know, for all the exposure I’m giving this ad, I think I’m owed a box of Milky Way bars (regular and Midnight), for free. That’s the deal that latenight talkshow hosts get for unsolicited product plugs, after all. That would make me a buffet of manliness, and a not-so-blue panda bear, too.

UPDATE, 5/30/2006: The burning question is now answered: The identities of the actors playing “Neil” and the mini-Milky Way girl are revealed.

by Costa Tsiokos, Tue 03/28/2006 05:33:18 PM
Category: Advert./Mktg., Food
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When Larry The Cable Guy comes out with a movie, it’s pretty much a slam-dunk that the laughs will be scarce.

But consider: Larry’s comedic persona includes an occupational title, “cable guy”. Yet the movie’s title is Larry The Cable Guy: Health Inspector. When the character’s defining MO needs to be supplemented thusly, it doesn’t take a genius to figure that the movie stinks to high hell.

Oh, and also the fact that Larry The Cable Guy is in it. Did I already mention that? If not, let David Cross give you a detailed explanation for why Mr. Git-R-Done is a hack.

by Costa Tsiokos, Tue 03/28/2006 02:47:44 PM
Category: Comedy, Movies
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