Population Statistic: Read. React. Repeat.
Saturday, December 24, 2021

There’s no BCS juice flowing at either the Outback Bowl in Tampa or the Capital One Bowl in Orlando. But both cities are hoping that enough eyeballs are watching to make their 60-second economic development pitches — tourism for Tampa Bay, tech company relocation for Orange County — effective.

Let’s hope Orlando’s new TV spots draw from a deeper talent well than past efforts:

As for the Capital One Bowl, which pits Auburn against Wisconsin, stuffing an economic development message into a 60-second ad is not easy, even when your pitchman - as was true for last year’s spot - is comedian Carrot Top. His fans, like the game’s, skew young and male.

Carrot Top… Wow. Hard to believe O-Town isn’t already a high-tech mecca today! (Please tell me the Metro Orlando EDC braintrust wasn’t swayed by Chairman of the Board…)

- Costa Tsiokos, Sat 12/24/2005 02:17:45 PM
Category: Advert./Mktg., Football, Florida Livin', Business | Permalink |

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