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	<title>Population Statistic &#187; Advert./Mktg.</title>
	<atom:link href="http://www.populationstatistic.com/archives/category/media/advertmktg/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.populationstatistic.com</link>
	<description>Read. React. Repeat.</description>
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			<item>
		<title>REPPIN&#8217; THE DMV, WITHOUT THE DRIVE</title>
		<link>http://www.populationstatistic.com/archives/2010/07/30/reppin-the-dmv-without-the-drive/</link>
		<comments>http://www.populationstatistic.com/archives/2010/07/30/reppin-the-dmv-without-the-drive/#comments</comments>
		<pubDate>Fri, 30 Jul 2010 12:15:53 +0000</pubDate>
		<dc:creator>Costa Tsiokos</dc:creator>
				<category><![CDATA[Advert./Mktg.]]></category>
		<category><![CDATA[Creative]]></category>
		<category><![CDATA[Society]]></category>

		<guid isPermaLink="false">http://www.populationstatistic.com/archives/2010/07/30/reppin-the-dmv-without-the-drive/</guid>
		<description><![CDATA[Metro Washington has suffered without a streetcred-worthy nickname for long enough, so hipsters in the District and its Maryland-Virginia environs are promoting &#8220;the DMV&#8221;:
Sleek, succinct and inclusive, the name has been in common use for several years among the area&#8217;s &#8212; ahem, the DMV&#8217;s &#8212; hip-hop and go-go music crowd. It&#8217;s familiar to listeners of [...]]]></description>
		<wfw:commentRss>http://www.populationstatistic.com/archives/2010/07/30/reppin-the-dmv-without-the-drive/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>THE ACAI-APPLE AD-SCAM BLONDE</title>
		<link>http://www.populationstatistic.com/archives/2010/07/24/the-acai-apple-ad-scam-blonde/</link>
		<comments>http://www.populationstatistic.com/archives/2010/07/24/the-acai-apple-ad-scam-blonde/#comments</comments>
		<pubDate>Sun, 25 Jul 2010 00:26:44 +0000</pubDate>
		<dc:creator>Costa Tsiokos</dc:creator>
				<category><![CDATA[Advert./Mktg.]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Women]]></category>

		<guid isPermaLink="false">http://www.populationstatistic.com/?p=7905</guid>
		<description><![CDATA[
I&#8217;m not above triggering an online meme based around images of some anonymous hot chick. And so:
The above two ads have been making the rounds on websites I routinely visit. Nothing particularly special about them &#8212; one&#8217;s pushing the acai berry fad, while the other claims to hook you up with Apple gadgets for low-low [...]]]></description>
		<wfw:commentRss>http://www.populationstatistic.com/archives/2010/07/24/the-acai-apple-ad-scam-blonde/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>REQUIEM FOR A BOY-CRAZY PEPPERMINT PATTIE</title>
		<link>http://www.populationstatistic.com/archives/2010/07/20/requiem-for-a-boy-crazy-peppermint-pattie/</link>
		<comments>http://www.populationstatistic.com/archives/2010/07/20/requiem-for-a-boy-crazy-peppermint-pattie/#comments</comments>
		<pubDate>Wed, 21 Jul 2010 03:37:59 +0000</pubDate>
		<dc:creator>Costa Tsiokos</dc:creator>
				<category><![CDATA[Advert./Mktg.]]></category>
		<category><![CDATA[Creative]]></category>
		<category><![CDATA[Movies]]></category>
		<category><![CDATA[Women]]></category>

		<guid isPermaLink="false">http://www.populationstatistic.com/?p=7892</guid>
		<description><![CDATA[I had thought that the model in that York Peppermint Pattie commercial looked familiar: It&#8217;s Alexi from IMBOYCRAZY.COM!
And this is that commercial, spliced together with Requiem for a Dream:

I think the extreme closeup on the pupil in both video-works was the inspirational hook. How else to draw a line between mint-flavoring and heroin? And the [...]]]></description>
		<wfw:commentRss>http://www.populationstatistic.com/archives/2010/07/20/requiem-for-a-boy-crazy-peppermint-pattie/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>FLU-SHOT PATCH</title>
		<link>http://www.populationstatistic.com/archives/2010/07/18/flu-shot-patch/</link>
		<comments>http://www.populationstatistic.com/archives/2010/07/18/flu-shot-patch/#comments</comments>
		<pubDate>Mon, 19 Jul 2010 01:12:37 +0000</pubDate>
		<dc:creator>Costa Tsiokos</dc:creator>
				<category><![CDATA[Advert./Mktg.]]></category>
		<category><![CDATA[Science]]></category>

		<guid isPermaLink="false">http://www.populationstatistic.com/?p=7888</guid>
		<description><![CDATA[If the prick of the flu vaccine keeps you from going through with inoculation, a few hundred tiny microneedles on a medicated patch might be more palatable:
The business side of the patch feels like fine sandpaper, [Georgia Tech researcher Mark Prausnitz] said. In tests of microneedles without vaccine, people rated the discomfort at one-tenth to [...]]]></description>
		<wfw:commentRss>http://www.populationstatistic.com/archives/2010/07/18/flu-shot-patch/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>FUN TO STAY AT &#8220;THE Y&#8221;</title>
		<link>http://www.populationstatistic.com/archives/2010/07/12/fun-to-stay-at-the-y/</link>
		<comments>http://www.populationstatistic.com/archives/2010/07/12/fun-to-stay-at-the-y/#comments</comments>
		<pubDate>Tue, 13 Jul 2010 02:51:38 +0000</pubDate>
		<dc:creator>Costa Tsiokos</dc:creator>
				<category><![CDATA[Advert./Mktg.]]></category>
		<category><![CDATA[Pop Culture]]></category>
		<category><![CDATA[Society]]></category>

		<guid isPermaLink="false">http://www.populationstatistic.com/?p=7863</guid>
		<description><![CDATA[Short-branding comes to the organization formerly known as the Young Men&#8217;s Christian Association. From here on out, it&#8217;s simply &#8220;The Y&#8221;:
The Y’s new name coincides with its efforts to emphasize the impact its programs have on youth, healthy living and communities. Its affiliate in Sioux City, Iowa, for instance, is working to change zoning regulations [...]]]></description>
		<wfw:commentRss>http://www.populationstatistic.com/archives/2010/07/12/fun-to-stay-at-the-y/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>GRASSROOTS ADJECTIVAL SOFTDRINK-BRANDING</title>
		<link>http://www.populationstatistic.com/archives/2010/07/05/grassroots-adjectival-softdrink-branding/</link>
		<comments>http://www.populationstatistic.com/archives/2010/07/05/grassroots-adjectival-softdrink-branding/#comments</comments>
		<pubDate>Mon, 05 Jul 2010 18:48:00 +0000</pubDate>
		<dc:creator>Costa Tsiokos</dc:creator>
				<category><![CDATA[Advert./Mktg.]]></category>
		<category><![CDATA[Food]]></category>

		<guid isPermaLink="false">http://www.populationstatistic.com/?p=7830</guid>
		<description><![CDATA[If you think that tagging sugarwater and snack chips with &#8220;extreme&#8221; labels in their names is a silly, wholly marketing-driven gimmick, consider the experience of Hosmer Mountain Soda. This locally-focused Connecticut softdrink bottler stumbled upon the public&#8217;s attraction to potentially wild food rides:
Hosmer’s ["Dangerous" Ginger Beer] is another new release. Its pepperiness inspired [co-manager Bill] [...]]]></description>
		<wfw:commentRss>http://www.populationstatistic.com/archives/2010/07/05/grassroots-adjectival-softdrink-branding/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>A TAXING SODA CAMPAIGN</title>
		<link>http://www.populationstatistic.com/archives/2010/07/04/a-taxing-soda-campaign/</link>
		<comments>http://www.populationstatistic.com/archives/2010/07/04/a-taxing-soda-campaign/#comments</comments>
		<pubDate>Sun, 04 Jul 2010 16:06:27 +0000</pubDate>
		<dc:creator>Costa Tsiokos</dc:creator>
				<category><![CDATA[Advert./Mktg.]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Food]]></category>
		<category><![CDATA[New Yorkin']]></category>
		<category><![CDATA[Politics]]></category>

		<guid isPermaLink="false">http://www.populationstatistic.com/?p=7825</guid>
		<description><![CDATA[Until recently, a “sugary beverage tax” of one-penny-per-ounce seemed destined to become law in New York State. But apparently, counter-lobbying by the American Beverage Association killed the proposed bill, and supposedly more persuasive advocacy by the industry turned the tide:
Next, this TV ad from New Yorkers Against Unfair Taxes, a name calculated to make the [...]]]></description>
		<wfw:commentRss>http://www.populationstatistic.com/archives/2010/07/04/a-taxing-soda-campaign/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>APPLE STANDARD TIME (IN ADS)</title>
		<link>http://www.populationstatistic.com/archives/2010/06/21/apple-standard-time-in-ads/</link>
		<comments>http://www.populationstatistic.com/archives/2010/06/21/apple-standard-time-in-ads/#comments</comments>
		<pubDate>Tue, 22 Jun 2010 03:02:43 +0000</pubDate>
		<dc:creator>Costa Tsiokos</dc:creator>
				<category><![CDATA[Advert./Mktg.]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[iPod]]></category>

		<guid isPermaLink="false">http://www.populationstatistic.com/?p=7779</guid>
		<description><![CDATA[
If you squint hard enough, you&#8217;ll see that the screen time displayed in the above iPhone image reads 9:42 AM. Apparently, that&#8217;s a theme:
I’ve noticed that in all the commercials, print ads and outdoor ads for the iPad, the time is always shown as 9:41 a.m. Then I noticed that the time in all the [...]]]></description>
		<wfw:commentRss>http://www.populationstatistic.com/archives/2010/06/21/apple-standard-time-in-ads/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>MARLBORO&#8217;S SUBLIMINAL-OPTICAL RACECAR BRANDING</title>
		<link>http://www.populationstatistic.com/archives/2010/06/13/marlboros-subliminal-optical-racecar-branding/</link>
		<comments>http://www.populationstatistic.com/archives/2010/06/13/marlboros-subliminal-optical-racecar-branding/#comments</comments>
		<pubDate>Sun, 13 Jun 2010 22:52:10 +0000</pubDate>
		<dc:creator>Costa Tsiokos</dc:creator>
				<category><![CDATA[Advert./Mktg.]]></category>
		<category><![CDATA[Creative]]></category>
		<category><![CDATA[Other Sports]]></category>

		<guid isPermaLink="false">http://www.populationstatistic.com/?p=7741</guid>
		<description><![CDATA[To get around the European Union&#8217;s ban on tobacco advertising, major Formula 1 sponsor Marlboro decided on a high-speed stealth presentation of its product colors:
In January, Ferrari presented the new Scuderia Marlboro F1 single-seater. (Ferrari is the only Formula One team with a tobacco brand in its formal title, Scuderia Ferrari Marlboro.) At first glance [...]]]></description>
		<wfw:commentRss>http://www.populationstatistic.com/archives/2010/06/13/marlboros-subliminal-optical-racecar-branding/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>MY YAHOO PUBLISHER PAYOUT: $5.85</title>
		<link>http://www.populationstatistic.com/archives/2010/06/03/my-yahoo-publisher-payout-5-85/</link>
		<comments>http://www.populationstatistic.com/archives/2010/06/03/my-yahoo-publisher-payout-5-85/#comments</comments>
		<pubDate>Fri, 04 Jun 2010 03:18:06 +0000</pubDate>
		<dc:creator>Costa Tsiokos</dc:creator>
				<category><![CDATA[Advert./Mktg.]]></category>
		<category><![CDATA[Bloggin']]></category>
		<category><![CDATA[Business]]></category>

		<guid isPermaLink="false">http://www.populationstatistic.com/?p=7706</guid>
		<description><![CDATA[Today I received my first-ever payment check from Yahoo! Publisher Network. It&#8217;s also my last-ever check from them, as Y! shuttered its answer to Google AdSense not long ago.
My grand total? Five dollars, eighty-five cents.
That&#8217;s four years after signing up to be a Network partner. But my tenure was short-lived: I swapped in the YPN [...]]]></description>
		<wfw:commentRss>http://www.populationstatistic.com/archives/2010/06/03/my-yahoo-publisher-payout-5-85/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>A GIRL WITHOUT A MERCURY</title>
		<link>http://www.populationstatistic.com/archives/2010/06/03/a-girl-without-a-mercury/</link>
		<comments>http://www.populationstatistic.com/archives/2010/06/03/a-girl-without-a-mercury/#comments</comments>
		<pubDate>Fri, 04 Jun 2010 02:36:50 +0000</pubDate>
		<dc:creator>Costa Tsiokos</dc:creator>
				<category><![CDATA[Advert./Mktg.]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Women]]></category>

		<guid isPermaLink="false">http://www.populationstatistic.com/?p=7704</guid>
		<description><![CDATA[
Yesterday, Ford Motor Company officially announced it was killing off its 72-year-old Mercury line.
Which means that everyone&#8217;s favorite Mercury Girl disappears along with the brand. Not that Jill Wagner particularly needs the car-commercial gig these days, as she&#8217;s moved on to other acting projects. Still, her stint as automotive spokeswoman was a notable mini-phenomenon.
Which makes [...]]]></description>
		<wfw:commentRss>http://www.populationstatistic.com/archives/2010/06/03/a-girl-without-a-mercury/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>OIL-CAPPING CREATIVITY</title>
		<link>http://www.populationstatistic.com/archives/2010/05/30/oil-capping-creativity/</link>
		<comments>http://www.populationstatistic.com/archives/2010/05/30/oil-capping-creativity/#comments</comments>
		<pubDate>Mon, 31 May 2010 03:56:21 +0000</pubDate>
		<dc:creator>Costa Tsiokos</dc:creator>
				<category><![CDATA[Advert./Mktg.]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Science]]></category>
		<category><![CDATA[Wordsmithing]]></category>

		<guid isPermaLink="false">http://www.populationstatistic.com/?p=7674</guid>
		<description><![CDATA[Top Hat. Junk Shot. Top Kill.
I&#8217;m starting to suspect that British Petroleum* is purposely whiffing on these attempts to plug up its undersea Gulf of Mexico oil well leak, just so it can keep its code-name conjurers employed. What&#8217;s the next snappy failure-label, &#8220;Crude Hole&#8221;?

*Yes, I&#8217;m pointedly using the company&#8217;s official, xenophobia-inducing name, instead of [...]]]></description>
		<wfw:commentRss>http://www.populationstatistic.com/archives/2010/05/30/oil-capping-creativity/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>MELD-BRANDING HOCKEY AND COFFEE</title>
		<link>http://www.populationstatistic.com/archives/2010/05/28/meld-branding-hockey-and-coffee/</link>
		<comments>http://www.populationstatistic.com/archives/2010/05/28/meld-branding-hockey-and-coffee/#comments</comments>
		<pubDate>Fri, 28 May 2010 17:29:02 +0000</pubDate>
		<dc:creator>Costa Tsiokos</dc:creator>
				<category><![CDATA[Advert./Mktg.]]></category>
		<category><![CDATA[Food]]></category>
		<category><![CDATA[Hockey]]></category>

		<guid isPermaLink="false">http://www.populationstatistic.com/?p=7663</guid>
		<description><![CDATA[
When we combine Starbucks with the National Hockey League, the word-mashup of &#8220;StarPucks&#8221; is an inevitable outcome.
Two possibilities come to my mind for using this puckishly-cute StarPucks label:
- As a cross-promotional campaign. Both entities like to position themselves as higher-end pursuits for discerning consumer bases (versus going after mass-market appeal, ala McDonalds or the NFL), [...]]]></description>
		<wfw:commentRss>http://www.populationstatistic.com/archives/2010/05/28/meld-branding-hockey-and-coffee/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>SMIRNOFF ICING</title>
		<link>http://www.populationstatistic.com/archives/2010/05/26/smirnoff-icing/</link>
		<comments>http://www.populationstatistic.com/archives/2010/05/26/smirnoff-icing/#comments</comments>
		<pubDate>Thu, 27 May 2010 03:11:29 +0000</pubDate>
		<dc:creator>Costa Tsiokos</dc:creator>
				<category><![CDATA[Advert./Mktg.]]></category>
		<category><![CDATA[Creative]]></category>
		<category><![CDATA[Food]]></category>
		<category><![CDATA[Society]]></category>

		<guid isPermaLink="false">http://www.populationstatistic.com/?p=7657</guid>
		<description><![CDATA[If Fortune Magazine is to be believed, there&#8217;s a new drinking game sweeping the nation:
&#8220;Icing&#8221; &#8212; or &#8220;getting iced&#8221; &#8212; is a drinking game that&#8217;s rapidly gaining popularity amongst office workers, tech and media types, and college students. The rules are simple: If a person sees a Smirnoff Ice, he or she must get down [...]]]></description>
		<wfw:commentRss>http://www.populationstatistic.com/archives/2010/05/26/smirnoff-icing/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>BUILDING OUT OF A BURST BUBBLE</title>
		<link>http://www.populationstatistic.com/archives/2010/05/20/building-out-of-a-burst-bubble/</link>
		<comments>http://www.populationstatistic.com/archives/2010/05/20/building-out-of-a-burst-bubble/#comments</comments>
		<pubDate>Fri, 21 May 2010 03:47:41 +0000</pubDate>
		<dc:creator>Costa Tsiokos</dc:creator>
				<category><![CDATA[Advert./Mktg.]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Society]]></category>

		<guid isPermaLink="false">http://www.populationstatistic.com/?p=7645</guid>
		<description><![CDATA[What&#8217;s the solution for all the extra housing inventory left over from the real estate market collapse? Simple: Build even more houses.
Land and labor costs have fallen significantly, so the newest homes are competitively priced. Some of the boom-era homes, meanwhile, are in developments that feel like ghost towns. And many Americans will always believe [...]]]></description>
		<wfw:commentRss>http://www.populationstatistic.com/archives/2010/05/20/building-out-of-a-burst-bubble/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>YO GABBA PHALLUS</title>
		<link>http://www.populationstatistic.com/archives/2010/04/26/yo-gabba-phallus/</link>
		<comments>http://www.populationstatistic.com/archives/2010/04/26/yo-gabba-phallus/#comments</comments>
		<pubDate>Mon, 26 Apr 2010 12:08:21 +0000</pubDate>
		<dc:creator>Costa Tsiokos</dc:creator>
				<category><![CDATA[Advert./Mktg.]]></category>
		<category><![CDATA[Pop Culture]]></category>
		<category><![CDATA[TV]]></category>

		<guid isPermaLink="false">http://www.populationstatistic.com/?p=7497</guid>
		<description><![CDATA[So we&#8217;ve all seen that Kia Sorrento Super Bowl ad with the joyriding kids&#8217; toys. And we all know that Muno of &#8220;Yo Gabba Gabba!&#8221; fame is a prominent member of that car-selling entourage.
But not everyone in the automotive-marketing world is picking up on Muno&#8217;s family-friendly image:
What the hell, Kia? I understand that this “one-eyed [...]]]></description>
		<wfw:commentRss>http://www.populationstatistic.com/archives/2010/04/26/yo-gabba-phallus/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>LOCATION, LOCATION, AND SOCIAL-MEDIA CRED</title>
		<link>http://www.populationstatistic.com/archives/2010/04/05/location-location-and-social-media-cred/</link>
		<comments>http://www.populationstatistic.com/archives/2010/04/05/location-location-and-social-media-cred/#comments</comments>
		<pubDate>Tue, 06 Apr 2010 02:38:01 +0000</pubDate>
		<dc:creator>Costa Tsiokos</dc:creator>
				<category><![CDATA[Advert./Mktg.]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[New Yorkin']]></category>
		<category><![CDATA[Social Media Online]]></category>

		<guid isPermaLink="false">http://www.populationstatistic.com/?p=7369</guid>
		<description><![CDATA[
The above detail is from a cameraphone photo I snapped today, of the for-rent banner draped in the storefront window of 400 Lafayette Street. As you can see, Winick Properties is making an offline case for its online social media presence.
Although, paradoxically, I can&#8217;t find a trace of any of these channels on winick.com. No [...]]]></description>
		<wfw:commentRss>http://www.populationstatistic.com/archives/2010/04/05/location-location-and-social-media-cred/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>ONLINE REPPIN&#8217;: ENDORSE, NOT REVIEW</title>
		<link>http://www.populationstatistic.com/archives/2010/03/28/online-reppin-endorse-not-review/</link>
		<comments>http://www.populationstatistic.com/archives/2010/03/28/online-reppin-endorse-not-review/#comments</comments>
		<pubDate>Mon, 29 Mar 2010 03:58:32 +0000</pubDate>
		<dc:creator>Costa Tsiokos</dc:creator>
				<category><![CDATA[Advert./Mktg.]]></category>
		<category><![CDATA[Bloggin']]></category>
		<category><![CDATA[Social Media Online]]></category>
		<category><![CDATA[Society]]></category>

		<guid isPermaLink="false">http://www.populationstatistic.com/?p=7310</guid>
		<description><![CDATA[I&#8217;m not sure why it comes as any surprise to anyone that online product review sites are routinely gamed by PR firms and/or their clients:
Dozens of companies, with names like BzzAgent, Brickfish and Ammo Marketing, offer to help shape the online conversation. The Zocalo Group, in Chicago, categorizes commenters as &#8220;hear-MEs,&#8221; &#8220;reputation terrorists&#8221; or &#8220;competitive [...]]]></description>
		<wfw:commentRss>http://www.populationstatistic.com/archives/2010/03/28/online-reppin-endorse-not-review/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>BUT WAIT, THERE&#8217;S DIRIMENS COPULATIO!</title>
		<link>http://www.populationstatistic.com/archives/2010/03/25/but-wait-theres-dirimens-copulatio/</link>
		<comments>http://www.populationstatistic.com/archives/2010/03/25/but-wait-theres-dirimens-copulatio/#comments</comments>
		<pubDate>Thu, 25 Mar 2010 15:44:05 +0000</pubDate>
		<dc:creator>Costa Tsiokos</dc:creator>
				<category><![CDATA[Advert./Mktg.]]></category>
		<category><![CDATA[Pop Culture]]></category>
		<category><![CDATA[Wordsmithing]]></category>

		<guid isPermaLink="false">http://www.populationstatistic.com/?p=7290</guid>
		<description><![CDATA[
At this point, the simple phrase &#8220;but wait, there&#8217;s more!&#8221; is beyond redemption, thanks to its cheesy sales-pitching origins:
&#8220;But wait, there&#8217;s more!&#8221; was [direct marketer Arthur] Schiff&#8217;s signature creation, his &#8220;Hamlet&#8221; and &#8220;Moby-Dick.&#8221; It eclipsed his other immortal catchphrases: &#8220;Isn&#8217;t that amazing?&#8221; &#8220;Now how much would you pay?&#8221; and &#8220;Act now and you&#8217;ll also receive&#8230;&#8221; [...]]]></description>
		<wfw:commentRss>http://www.populationstatistic.com/archives/2010/03/25/but-wait-theres-dirimens-copulatio/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>GRECO-AMERICAN AIRLINES</title>
		<link>http://www.populationstatistic.com/archives/2010/03/18/greco-american-airlines/</link>
		<comments>http://www.populationstatistic.com/archives/2010/03/18/greco-american-airlines/#comments</comments>
		<pubDate>Thu, 18 Mar 2010 15:28:47 +0000</pubDate>
		<dc:creator>Costa Tsiokos</dc:creator>
				<category><![CDATA[Advert./Mktg.]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Wordsmithing]]></category>

		<guid isPermaLink="false">http://www.populationstatistic.com/?p=7261</guid>
		<description><![CDATA[At the risk of coming off like Uncle Gus from My Big Fat Greek Wedding, I find this to be an interesting development:
Following the recent dissolution/reorganization of Greek national airline Olympic Airlines, the only carrier with direct flights between the U.S. and Greece is now Delta Air Lines. While Delta is a born-and-bred American company, [...]]]></description>
		<wfw:commentRss>http://www.populationstatistic.com/archives/2010/03/18/greco-american-airlines/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>FALLING OFF THE ACORN TREE</title>
		<link>http://www.populationstatistic.com/archives/2010/03/16/falling-off-the-acorn-tree/</link>
		<comments>http://www.populationstatistic.com/archives/2010/03/16/falling-off-the-acorn-tree/#comments</comments>
		<pubDate>Tue, 16 Mar 2010 15:50:47 +0000</pubDate>
		<dc:creator>Costa Tsiokos</dc:creator>
				<category><![CDATA[Advert./Mktg.]]></category>
		<category><![CDATA[Politics]]></category>

		<guid isPermaLink="false">http://www.populationstatistic.com/?p=7251</guid>
		<description><![CDATA[Once-proud branches of the Association of Community Organizations for Reform Now are now rushing to shed that video-stung ACORN tag:
One of the latest groups to adopt a new name is ACORN Housing, long one of the best-funded affiliates. Now, the group is calling itself the Affordable Housing Centers of America.
Others changing their names include what [...]]]></description>
		<wfw:commentRss>http://www.populationstatistic.com/archives/2010/03/16/falling-off-the-acorn-tree/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>THE DILUTED OSCARS</title>
		<link>http://www.populationstatistic.com/archives/2010/03/07/the-diluted-oscars/</link>
		<comments>http://www.populationstatistic.com/archives/2010/03/07/the-diluted-oscars/#comments</comments>
		<pubDate>Sun, 07 Mar 2010 22:35:57 +0000</pubDate>
		<dc:creator>Costa Tsiokos</dc:creator>
				<category><![CDATA[Advert./Mktg.]]></category>
		<category><![CDATA[Movies]]></category>
		<category><![CDATA[TV]]></category>

		<guid isPermaLink="false">http://www.populationstatistic.com/?p=7198</guid>
		<description><![CDATA[From here, any building buzz for tonight&#8217;s Oscars ceremony has been pretty well displaced by the Cablevision-Disney blackout of the broadcast in the tri-state area.
But, all told, disgruntled Cablevision subscribers shouldn&#8217;t feel that bad. Because in an indirect way, the loss of some 3.1 million viewers dovetails with the overall lessening of impact that an [...]]]></description>
		<wfw:commentRss>http://www.populationstatistic.com/archives/2010/03/07/the-diluted-oscars/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>STRAINING WITH STRAHAN&#8217;S SPORTS AUTHORITY SPOT</title>
		<link>http://www.populationstatistic.com/archives/2010/03/06/straining-with-strahans-sports-authority-spot/</link>
		<comments>http://www.populationstatistic.com/archives/2010/03/06/straining-with-strahans-sports-authority-spot/#comments</comments>
		<pubDate>Sat, 06 Mar 2010 23:30:49 +0000</pubDate>
		<dc:creator>Costa Tsiokos</dc:creator>
				<category><![CDATA[Advert./Mktg.]]></category>
		<category><![CDATA[Sports]]></category>

		<guid isPermaLink="false">http://www.populationstatistic.com/?p=7196</guid>
		<description><![CDATA[I can&#8217;t decide which one of two things is more off-putting about Michael Strahan&#8217;s new TV commercial for Sports Authority:

Is it:
- Strahan&#8217;s gratingly-pitched &#8220;WOW!&#8221; exclamation after he hits that big homerun?
Or:
- That freaky/creepy-looking sales clerk that approaches him directly afterward? Seriously, that pale-white skintone and that shoe-polish black hair and eyebrows &#8212; the guy looks [...]]]></description>
		<wfw:commentRss>http://www.populationstatistic.com/archives/2010/03/06/straining-with-strahans-sports-authority-spot/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>LENO-LETTERMAN SUPER BOWL SURPRISE</title>
		<link>http://www.populationstatistic.com/archives/2010/02/07/leno-letterman-super-bowl-surprise/</link>
		<comments>http://www.populationstatistic.com/archives/2010/02/07/leno-letterman-super-bowl-surprise/#comments</comments>
		<pubDate>Mon, 08 Feb 2010 04:45:23 +0000</pubDate>
		<dc:creator>Costa Tsiokos</dc:creator>
				<category><![CDATA[Advert./Mktg.]]></category>
		<category><![CDATA[Celebrity]]></category>
		<category><![CDATA[Football]]></category>
		<category><![CDATA[New Yorkin']]></category>
		<category><![CDATA[TV]]></category>

		<guid isPermaLink="false">http://www.populationstatistic.com/?p=7088</guid>
		<description><![CDATA[In a fairly staid commercial lineup for Super Bowl XLIV, the clear winner for me was this utterly improbable pairing of David Letterman and Jay Leno (with Oprah in the moderating middle):

Maybe even funnier than the ad itself is the lengths taken to keep its inception secret:
The spot was shot last Tuesday afternoon, under the [...]]]></description>
		<wfw:commentRss>http://www.populationstatistic.com/archives/2010/02/07/leno-letterman-super-bowl-surprise/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>DENTYNE&#8217;S DESIGNER PLASTIC-WRAP</title>
		<link>http://www.populationstatistic.com/archives/2010/02/06/dentynes-designer-plastic-wrap/</link>
		<comments>http://www.populationstatistic.com/archives/2010/02/06/dentynes-designer-plastic-wrap/#comments</comments>
		<pubDate>Sat, 06 Feb 2010 22:55:22 +0000</pubDate>
		<dc:creator>Costa Tsiokos</dc:creator>
				<category><![CDATA[Advert./Mktg.]]></category>
		<category><![CDATA[Creative]]></category>
		<category><![CDATA[Florida Livin']]></category>
		<category><![CDATA[Food]]></category>

		<guid isPermaLink="false">http://www.populationstatistic.com/?p=7084</guid>
		<description><![CDATA[I don&#8217;t chew gum.
So why is there a picture of Dentyne gum in this post? Simple: Dentyne&#8217;s marketers reached out to me for some blog-vertising action (just one of a recent spate of requests to come this way). They sent on two &#8220;bottles&#8221; worth of the gum, so I guess I&#8217;m obliged.
That&#8217;s one thing: &#8220;Bottles&#8221;. [...]]]></description>
		<wfw:commentRss>http://www.populationstatistic.com/archives/2010/02/06/dentynes-designer-plastic-wrap/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>HAND&#8217;S-OFF ADVERTISING</title>
		<link>http://www.populationstatistic.com/archives/2010/01/29/hands-off-advertising/</link>
		<comments>http://www.populationstatistic.com/archives/2010/01/29/hands-off-advertising/#comments</comments>
		<pubDate>Fri, 29 Jan 2010 13:57:41 +0000</pubDate>
		<dc:creator>Costa Tsiokos</dc:creator>
				<category><![CDATA[Advert./Mktg.]]></category>
		<category><![CDATA[Creative]]></category>

		<guid isPermaLink="false">http://www.populationstatistic.com/?p=7051</guid>
		<description><![CDATA[
Above is a typically clutter-ful Web ad, featuring Brett Favre holding a magic 8-ball &#8212; er, make that a 4-ball.
Er, make that, not really holding that ball. Because it couldn&#8217;t be more obvious that the hand in the foreground is utterly out of anatomical sync with Favre&#8217;s body in the background. Unless he&#8217;s just been [...]]]></description>
		<wfw:commentRss>http://www.populationstatistic.com/archives/2010/01/29/hands-off-advertising/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>THE MARKETING MYSTIQUE OF THE MARRIED PITCHWOMAN</title>
		<link>http://www.populationstatistic.com/archives/2010/01/20/the-marketing-mystique-of-the-married-pitchwoman/</link>
		<comments>http://www.populationstatistic.com/archives/2010/01/20/the-marketing-mystique-of-the-married-pitchwoman/#comments</comments>
		<pubDate>Thu, 21 Jan 2010 03:55:56 +0000</pubDate>
		<dc:creator>Costa Tsiokos</dc:creator>
				<category><![CDATA[Advert./Mktg.]]></category>
		<category><![CDATA[Society]]></category>
		<category><![CDATA[Women]]></category>

		<guid isPermaLink="false">http://www.populationstatistic.com/?p=7009</guid>
		<description><![CDATA[With as much television advertising as I watch (and actually pay attention to), I&#8217;m surprised that I&#8217;ve never noticed this: The prominence of married women characters in TV commercials.
I have always believed that the biggest market for wedding rings is not among newlyweds but among the creators and producers of advertisements for prosaic consumer products. [...]]]></description>
		<wfw:commentRss>http://www.populationstatistic.com/archives/2010/01/20/the-marketing-mystique-of-the-married-pitchwoman/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>NEW YEAR&#8217;S BLOG-SHILLING OPPS</title>
		<link>http://www.populationstatistic.com/archives/2010/01/16/new-years-blog-shilling-opps/</link>
		<comments>http://www.populationstatistic.com/archives/2010/01/16/new-years-blog-shilling-opps/#comments</comments>
		<pubDate>Sat, 16 Jan 2010 21:12:13 +0000</pubDate>
		<dc:creator>Costa Tsiokos</dc:creator>
				<category><![CDATA[Advert./Mktg.]]></category>
		<category><![CDATA[Bloggin']]></category>

		<guid isPermaLink="false">http://www.populationstatistic.com/?p=6987</guid>
		<description><![CDATA[I&#8217;m assuming the 2010 budgets have kicked in at various advertising agencies, which accounts for the three solicitations for blog-based marketing that landed in my inbox yesterday:
- One for Yarie, a niche-level competitor to Google AdSense;
- One on behalf of Dentyne, for some fab new packaging they want to promote;
- And one for MatchPoint, a [...]]]></description>
		<wfw:commentRss>http://www.populationstatistic.com/archives/2010/01/16/new-years-blog-shilling-opps/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>WINTER CLASSIC&#8217;S UPGRADE-MARKETING EFFECT</title>
		<link>http://www.populationstatistic.com/archives/2010/01/01/winter-classics-upgrade-marketing-effect/</link>
		<comments>http://www.populationstatistic.com/archives/2010/01/01/winter-classics-upgrade-marketing-effect/#comments</comments>
		<pubDate>Fri, 01 Jan 2010 23:32:06 +0000</pubDate>
		<dc:creator>Costa Tsiokos</dc:creator>
				<category><![CDATA[Advert./Mktg.]]></category>
		<category><![CDATA[Hockey]]></category>
		<category><![CDATA[SportsBiz]]></category>
		<category><![CDATA[TV]]></category>

		<guid isPermaLink="false">http://www.populationstatistic.com/?p=6916</guid>
		<description><![CDATA[
Along with catching a corker of a Winter Classic today &#8212; a thriller in which the Bruins rallied with two sweet tic-tac-toe passes to beat Philadelphia 2-1 in OT at Fenway Park &#8212; I noticed a distinct improvement in the quality of the game&#8217;s televised commercials this year. Instead of endless replays of generic national [...]]]></description>
		<wfw:commentRss>http://www.populationstatistic.com/archives/2010/01/01/winter-classics-upgrade-marketing-effect/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>RHYMIN&#8217; AND SELLIN&#8217;: HAUS OF GAGA</title>
		<link>http://www.populationstatistic.com/archives/2009/12/27/rhymin-and-sellin-haus-of-gaga/</link>
		<comments>http://www.populationstatistic.com/archives/2009/12/27/rhymin-and-sellin-haus-of-gaga/#comments</comments>
		<pubDate>Sun, 27 Dec 2009 15:40:26 +0000</pubDate>
		<dc:creator>Costa Tsiokos</dc:creator>
				<category><![CDATA[Advert./Mktg.]]></category>
		<category><![CDATA[Celebrity]]></category>
		<category><![CDATA[Pop Culture]]></category>

		<guid isPermaLink="false">http://www.populationstatistic.com/?p=6892</guid>
		<description><![CDATA[
In the video for her latest hit, &#8220;Bad Romance&#8221;, Lady GaGa has upped the ante for pop-music product placement:
Lady GaGa is so beyond any kind of embarrassment that she&#8217;s made mercantilism its own aesthetic. In her previous video for &#8220;LoveGame,&#8221; a street tough swigs from a bottle of Campari as he watches Lady rut and [...]]]></description>
		<wfw:commentRss>http://www.populationstatistic.com/archives/2009/12/27/rhymin-and-sellin-haus-of-gaga/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>THE DOUBLE-FLIP AD CAMPAIGN</title>
		<link>http://www.populationstatistic.com/archives/2009/12/19/the-double-flip-ad-campaign/</link>
		<comments>http://www.populationstatistic.com/archives/2009/12/19/the-double-flip-ad-campaign/#comments</comments>
		<pubDate>Sat, 19 Dec 2009 22:46:11 +0000</pubDate>
		<dc:creator>Costa Tsiokos</dc:creator>
				<category><![CDATA[Advert./Mktg.]]></category>
		<category><![CDATA[Photography]]></category>
		<category><![CDATA[Tech]]></category>

		<guid isPermaLink="false">http://www.populationstatistic.com/?p=6850</guid>
		<description><![CDATA[
For all the attention that the Flip Video camera is getting for the user-generated clips it&#8217;s running on national television spots, I&#8217;m seeing a concurrent part of this marketing campaign that&#8217;s curious:
Many of the outdoor display ads, like this one (shown above), actually feature celebrities. The placements I&#8217;ve seen in New York City transit hubs [...]]]></description>
		<wfw:commentRss>http://www.populationstatistic.com/archives/2009/12/19/the-double-flip-ad-campaign/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>TIGER AND HIS TAIL: THE ENDORSEMENTS GAME</title>
		<link>http://www.populationstatistic.com/archives/2009/12/16/tiger-and-his-tail-the-endorsements-game/</link>
		<comments>http://www.populationstatistic.com/archives/2009/12/16/tiger-and-his-tail-the-endorsements-game/#comments</comments>
		<pubDate>Wed, 16 Dec 2009 14:29:37 +0000</pubDate>
		<dc:creator>Costa Tsiokos</dc:creator>
				<category><![CDATA[Advert./Mktg.]]></category>
		<category><![CDATA[Celebrity]]></category>
		<category><![CDATA[Other Sports]]></category>

		<guid isPermaLink="false">http://www.populationstatistic.com/?p=6839</guid>
		<description><![CDATA[Yes, there&#8217;s a level of irony in Tiger Woods losing his longstanding corporate endorsements just as his mistresses start picking up their own. It&#8217;s like the marketing ecosystem needs to achieve a fearful symmetry, adultery aside.
Not that said symmetry lines up dollar- or prestige-wise. Fact is, new BidHere.com &#8220;holiday spokesperson&#8221; Jamie Jungers ain&#8217;t quite hitting [...]]]></description>
		<wfw:commentRss>http://www.populationstatistic.com/archives/2009/12/16/tiger-and-his-tail-the-endorsements-game/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>INDIEPOP&#8217;S NAKED AMBITIONS</title>
		<link>http://www.populationstatistic.com/archives/2009/12/13/indiepops-naked-ambitions/</link>
		<comments>http://www.populationstatistic.com/archives/2009/12/13/indiepops-naked-ambitions/#comments</comments>
		<pubDate>Sun, 13 Dec 2009 23:06:13 +0000</pubDate>
		<dc:creator>Costa Tsiokos</dc:creator>
				<category><![CDATA[Advert./Mktg.]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Pop Culture]]></category>

		<guid isPermaLink="false">http://www.populationstatistic.com/?p=6831</guid>
		<description><![CDATA[In an attempt to break through the music-media clutter, aspiring (and already-aspired) bands are using skin as an in, online:
Accordingly, the music video has reemerged as a powerful promotional tool and thanks to relaxed standards of the Internet &#8212; i.e., no standards whatsoever &#8212; a recent surge of music videos have included nudity to help [...]]]></description>
		<wfw:commentRss>http://www.populationstatistic.com/archives/2009/12/13/indiepops-naked-ambitions/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>RECESSION-BRED RETAIL ATTACK ADS?</title>
		<link>http://www.populationstatistic.com/archives/2009/12/12/recession-bred-retail-attack-ads/</link>
		<comments>http://www.populationstatistic.com/archives/2009/12/12/recession-bred-retail-attack-ads/#comments</comments>
		<pubDate>Sun, 13 Dec 2009 00:34:01 +0000</pubDate>
		<dc:creator>Costa Tsiokos</dc:creator>
				<category><![CDATA[Advert./Mktg.]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[TV]]></category>

		<guid isPermaLink="false">http://www.populationstatistic.com/?p=6821</guid>
		<description><![CDATA[The marketing war-of-words between AT&#038;T and Verizon Wireless has been notably high-profile, thanks to the litigious route it took. More recently, I&#8217;ve noticed the beginnings of another aggressively-competitive campaign between big brands:
A case in point is a company that has been the object of a competitor&#8217;s recent less-than &#8220;on-brand&#8221; marketing behavior. For several years, Lexus [...]]]></description>
		<wfw:commentRss>http://www.populationstatistic.com/archives/2009/12/12/recession-bred-retail-attack-ads/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>THE ETHICAL TREATMENT OF ANGEL FEATHERS</title>
		<link>http://www.populationstatistic.com/archives/2009/12/07/the-ethical-treatment-of-angel-feathers/</link>
		<comments>http://www.populationstatistic.com/archives/2009/12/07/the-ethical-treatment-of-angel-feathers/#comments</comments>
		<pubDate>Mon, 07 Dec 2009 23:17:30 +0000</pubDate>
		<dc:creator>Costa Tsiokos</dc:creator>
				<category><![CDATA[Advert./Mktg.]]></category>
		<category><![CDATA[Fashion]]></category>
		<category><![CDATA[Political]]></category>
		<category><![CDATA[Women]]></category>

		<guid isPermaLink="false">http://www.populationstatistic.com/?p=6802</guid>
		<description><![CDATA[
There have been so many naked-model ads for People for the Ethical Treatment of Animals that this latest one, featuring Joanna Krupa, really shouldn&#8217;t cause anyone to bat an eye.
Anyone other than the Catholic League, which objects to the whole ornate-cross-as-angelic-bikini imagery. For that matter, Krupa&#8217;s work here does inspire me to convert to Catholicism, [...]]]></description>
		<wfw:commentRss>http://www.populationstatistic.com/archives/2009/12/07/the-ethical-treatment-of-angel-feathers/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>MOLSON 67: ENGINEERING PATRIOTIC CALORIES?</title>
		<link>http://www.populationstatistic.com/archives/2009/11/25/molson-67-engineering-patriotic-calories/</link>
		<comments>http://www.populationstatistic.com/archives/2009/11/25/molson-67-engineering-patriotic-calories/#comments</comments>
		<pubDate>Thu, 26 Nov 2009 02:58:38 +0000</pubDate>
		<dc:creator>Costa Tsiokos</dc:creator>
				<category><![CDATA[Advert./Mktg.]]></category>
		<category><![CDATA[Creative]]></category>
		<category><![CDATA[Food]]></category>
		<category><![CDATA[History]]></category>
		<category><![CDATA[Society]]></category>

		<guid isPermaLink="false">http://www.populationstatistic.com/?p=6747</guid>
		<description><![CDATA[Interestingly, beermaker Molson Canadian recently rolled out a low-calorie brewski called Molson 67. The number in the name refers to the calorie-count per bottle.
I find that interesting because, being a student of history, I instantly recognized that &#8220;67&#8243; as a reference to 1867, the year that Canada&#8217;s nationhood was established. Invoking the year of independence, [...]]]></description>
		<wfw:commentRss>http://www.populationstatistic.com/archives/2009/11/25/molson-67-engineering-patriotic-calories/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>ONE MAN&#8217;S T-SHIRT ECONOMY</title>
		<link>http://www.populationstatistic.com/archives/2009/11/07/one-mans-t-shirt-economy/</link>
		<comments>http://www.populationstatistic.com/archives/2009/11/07/one-mans-t-shirt-economy/#comments</comments>
		<pubDate>Sat, 07 Nov 2009 23:01:04 +0000</pubDate>
		<dc:creator>Costa Tsiokos</dc:creator>
				<category><![CDATA[Advert./Mktg.]]></category>
		<category><![CDATA[Creative]]></category>
		<category><![CDATA[Fashion]]></category>
		<category><![CDATA[Social Media Online]]></category>

		<guid isPermaLink="false">http://www.populationstatistic.com/?p=6667</guid>
		<description><![CDATA[It&#8217;s Web 2.0 gimmicky as all get-out, but who am I to argue with $85K for wearing a year&#8217;s worth of corporate swag?
Jason Sadler, 26, a former marketing professional from Florida, founded his own company, www.iwearyourshirt.com, in 2008 with the idea to wear a T-shirt supplied by any company and then use social media tools [...]]]></description>
		<wfw:commentRss>http://www.populationstatistic.com/archives/2009/11/07/one-mans-t-shirt-economy/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>A JARRING VEGEMITE STUNT</title>
		<link>http://www.populationstatistic.com/archives/2009/11/03/a-jarring-vegemite-stunt/</link>
		<comments>http://www.populationstatistic.com/archives/2009/11/03/a-jarring-vegemite-stunt/#comments</comments>
		<pubDate>Wed, 04 Nov 2009 03:17:05 +0000</pubDate>
		<dc:creator>Costa Tsiokos</dc:creator>
				<category><![CDATA[Advert./Mktg.]]></category>
		<category><![CDATA[Food]]></category>
		<category><![CDATA[Photography]]></category>

		<guid isPermaLink="false">http://www.populationstatistic.com/?p=6647</guid>
		<description><![CDATA[
If Kraft Foods Australia learned anything from the strident, New Coke-like public backlash to its recent name-that-foodstuff promotion, it&#8217;s this: Aussie are very touchy about their Vegemite.
It all began in July when jars of caramel-brown Vegemite mixed with cream cheese began appearing on supermarket shelves with brightly colored labels inviting consumers to “Name Me.” After [...]]]></description>
		<wfw:commentRss>http://www.populationstatistic.com/archives/2009/11/03/a-jarring-vegemite-stunt/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>KEEPING IT SIMPLE, OR SIMPLISTIC?</title>
		<link>http://www.populationstatistic.com/archives/2009/10/28/keeping-it-simple-or-simplistic/</link>
		<comments>http://www.populationstatistic.com/archives/2009/10/28/keeping-it-simple-or-simplistic/#comments</comments>
		<pubDate>Thu, 29 Oct 2009 03:03:31 +0000</pubDate>
		<dc:creator>Costa Tsiokos</dc:creator>
				<category><![CDATA[Advert./Mktg.]]></category>
		<category><![CDATA[Food]]></category>

		<guid isPermaLink="false">http://www.populationstatistic.com/?p=6612</guid>
		<description><![CDATA[There is a spectre haunting your supermarket aisle &#8212; the spectre of &#8220;simple&#8221;:
The new marketing code word being used to boast about fewer ingredients: simple. From 2005 to 2008, there&#8217;s been a 64.7% increase in new products using the words &#8220;simple&#8221; or &#8220;simply&#8221; in the product or brand name, reports researcher Datamonitor.
In 2010, products that [...]]]></description>
		<wfw:commentRss>http://www.populationstatistic.com/archives/2009/10/28/keeping-it-simple-or-simplistic/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>CELEBRITY SPERM-A-LIKES</title>
		<link>http://www.populationstatistic.com/archives/2009/10/13/celebrity-sperm-a-likes/</link>
		<comments>http://www.populationstatistic.com/archives/2009/10/13/celebrity-sperm-a-likes/#comments</comments>
		<pubDate>Tue, 13 Oct 2009 13:05:39 +0000</pubDate>
		<dc:creator>Costa Tsiokos</dc:creator>
				<category><![CDATA[Advert./Mktg.]]></category>
		<category><![CDATA[Celebrity]]></category>
		<category><![CDATA[Science]]></category>
		<category><![CDATA[Society]]></category>

		<guid isPermaLink="false">http://www.populationstatistic.com/?p=6534</guid>
		<description><![CDATA[If the idea of getting impregnated by some anonymous seed from a sperm bank leaves you cold, perhaps you&#8217;ll warm up to sperm from a celebrity look-alike donor:
Donor Look-a-Likes helps answer the would-be clients&#8217; most frequently asked question about their donors, which is who do they look like, said California Cryobank&#8217;s communications manager, Scott Brown.
&#8220;The [...]]]></description>
		<wfw:commentRss>http://www.populationstatistic.com/archives/2009/10/13/celebrity-sperm-a-likes/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>DEFENDING THE WILL TO BLOG-SHILL</title>
		<link>http://www.populationstatistic.com/archives/2009/10/05/defending-the-will-to-blog-shill/</link>
		<comments>http://www.populationstatistic.com/archives/2009/10/05/defending-the-will-to-blog-shill/#comments</comments>
		<pubDate>Tue, 06 Oct 2009 03:50:35 +0000</pubDate>
		<dc:creator>Costa Tsiokos</dc:creator>
				<category><![CDATA[Advert./Mktg.]]></category>
		<category><![CDATA[Bloggin']]></category>
		<category><![CDATA[Politics]]></category>
		<category><![CDATA[Social Media Online]]></category>

		<guid isPermaLink="false">http://www.populationstatistic.com/?p=6493</guid>
		<description><![CDATA[The previously-announced Federal Trade Commission plans to combat blog-delivered stealth marketing were more clearly delineated today, perhaps too abruptly for some:
Some marketing groups fought the changes. “If a product is provided to bloggers, the F.T.C. will consider that, in most cases, to be a material connection even if the advertiser has no control over the [...]]]></description>
		<wfw:commentRss>http://www.populationstatistic.com/archives/2009/10/05/defending-the-will-to-blog-shill/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>FEATURING FIVE DOLLAR FOOT-FLAVORED-LONGS</title>
		<link>http://www.populationstatistic.com/archives/2009/10/04/featuring-five-dollar-foot-flavored-longs/</link>
		<comments>http://www.populationstatistic.com/archives/2009/10/04/featuring-five-dollar-foot-flavored-longs/#comments</comments>
		<pubDate>Sun, 04 Oct 2009 22:06:33 +0000</pubDate>
		<dc:creator>Costa Tsiokos</dc:creator>
				<category><![CDATA[Advert./Mktg.]]></category>
		<category><![CDATA[Comedy]]></category>
		<category><![CDATA[Food]]></category>
		<category><![CDATA[Pop Culture]]></category>

		<guid isPermaLink="false">http://www.populationstatistic.com/?p=6487</guid>
		<description><![CDATA[
As much as I deplore zombie culture, I deplore those non-stop Subway commercials even more. I&#8217;m glad someone else picked up on the built-in wordplay in the sandwich shop&#8217;s former &#8220;Subway &#8212; Eat Fresh!&#8221; tagline, which I bastardized to &#8220;Subway &#8212; Eat FLESH!&#8221; long ago, out of disgust. Re-dubbing the brand as &#8220;Zombway&#8221; is a [...]]]></description>
		<wfw:commentRss>http://www.populationstatistic.com/archives/2009/10/04/featuring-five-dollar-foot-flavored-longs/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>TV AD CREEP GETS INTEGRATED</title>
		<link>http://www.populationstatistic.com/archives/2009/10/01/tv-ad-creep-gets-integrated/</link>
		<comments>http://www.populationstatistic.com/archives/2009/10/01/tv-ad-creep-gets-integrated/#comments</comments>
		<pubDate>Fri, 02 Oct 2009 03:06:28 +0000</pubDate>
		<dc:creator>Costa Tsiokos</dc:creator>
				<category><![CDATA[Advert./Mktg.]]></category>
		<category><![CDATA[TV]]></category>

		<guid isPermaLink="false">http://www.populationstatistic.com/?p=6476</guid>
		<description><![CDATA[With the strictly-segregated 30-second spot losing relevance, and old-fashioned product-placement not breaking through the mindshare clutter, advertising now is insinuating itself right into the scripts of televisions shows:
During the [commercial] short, which was crafted by ["Desperate Housewives"] staffers, romantic tension erupts among a married couple, with Sprint&#8217;s Palm Pre playing a central role in the [...]]]></description>
		<wfw:commentRss>http://www.populationstatistic.com/archives/2009/10/01/tv-ad-creep-gets-integrated/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>WWE&#8217;S HELLIN&#8217;, CELLIN&#8217;, AND SELLIN&#8217;</title>
		<link>http://www.populationstatistic.com/archives/2009/09/29/wwes-hellin-cellin-and-sellin/</link>
		<comments>http://www.populationstatistic.com/archives/2009/09/29/wwes-hellin-cellin-and-sellin/#comments</comments>
		<pubDate>Tue, 29 Sep 2009 12:59:12 +0000</pubDate>
		<dc:creator>Costa Tsiokos</dc:creator>
				<category><![CDATA[Advert./Mktg.]]></category>
		<category><![CDATA[Pop Culture]]></category>
		<category><![CDATA[TV]]></category>
		<category><![CDATA[Videogames]]></category>

		<guid isPermaLink="false">http://www.populationstatistic.com/?p=6463</guid>
		<description><![CDATA[I strictly adhere to the correct notion that World Wrestling Federation Entertainment&#8217;s televised spectacles are not, despite surface appearances and trappings, sporting events. (Therefore, I&#8217;m not slotting this post under my Other Sports category.) Accordant with that acknowledgment comes a general disdain for WWE and all such related fake-sports spectacles &#8212; a disdain forged from [...]]]></description>
		<wfw:commentRss>http://www.populationstatistic.com/archives/2009/09/29/wwes-hellin-cellin-and-sellin/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>BEWARE THE CHATROOM CTHULHU!</title>
		<link>http://www.populationstatistic.com/archives/2009/09/24/beware-the-chatroom-cthulhu/</link>
		<comments>http://www.populationstatistic.com/archives/2009/09/24/beware-the-chatroom-cthulhu/#comments</comments>
		<pubDate>Thu, 24 Sep 2009 12:59:15 +0000</pubDate>
		<dc:creator>Costa Tsiokos</dc:creator>
				<category><![CDATA[Advert./Mktg.]]></category>
		<category><![CDATA[Comedy]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Society]]></category>

		<guid isPermaLink="false">http://www.populationstatistic.com/?p=6441</guid>
		<description><![CDATA[In light of the recent introduction of mood-setting perfume oils based on H.P. Lovecraft themes, now&#8217;s probably the right time for this public service announcement against Internet chats with primordial demi-gods:

The SEO-friendlier rendition:
Stacy Griffith, 15, liked frequenting chat rooms online. One day, she met a funny, goofy boy who was deep and intelligent. They talked [...]]]></description>
		<wfw:commentRss>http://www.populationstatistic.com/archives/2009/09/24/beware-the-chatroom-cthulhu/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>MERCEDES-BENZ PRESENTS: DROWSINESS OVERKILL</title>
		<link>http://www.populationstatistic.com/archives/2009/09/19/mercedes-benz-presents-drowsiness-overkill/</link>
		<comments>http://www.populationstatistic.com/archives/2009/09/19/mercedes-benz-presents-drowsiness-overkill/#comments</comments>
		<pubDate>Sat, 19 Sep 2009 17:07:39 +0000</pubDate>
		<dc:creator>Costa Tsiokos</dc:creator>
				<category><![CDATA[Advert./Mktg.]]></category>
		<category><![CDATA[Society]]></category>

		<guid isPermaLink="false">http://www.populationstatistic.com/?p=6409</guid>
		<description><![CDATA[It&#8217;s laudable of Mercedes-Benz to come up with Attention Assist, an automotive sensor system that kicks in when a driver starts dozing off and loses control of the car.
I think they could have come up with a better way to illustrate its benefits, though. This TV commercial about the E-Class Sedan, while spotlighting Attention Assist, [...]]]></description>
		<wfw:commentRss>http://www.populationstatistic.com/archives/2009/09/19/mercedes-benz-presents-drowsiness-overkill/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>DANTE&#8217;S INFERNAL VIDEOGAME MARKETING</title>
		<link>http://www.populationstatistic.com/archives/2009/09/13/dantes-infernal-videogame-marketing/</link>
		<comments>http://www.populationstatistic.com/archives/2009/09/13/dantes-infernal-videogame-marketing/#comments</comments>
		<pubDate>Sun, 13 Sep 2009 16:31:37 +0000</pubDate>
		<dc:creator>Costa Tsiokos</dc:creator>
				<category><![CDATA[Advert./Mktg.]]></category>
		<category><![CDATA[Videogames]]></category>

		<guid isPermaLink="false">http://www.populationstatistic.com/?p=6384</guid>
		<description><![CDATA[EA has been letting it rip with the shock-value stunts to promote upcoming title &#8220;Dante&#8217;s Inferno&#8221;. Following incitements to commit &#8220;acts of lust&#8221;, fake religious protesters, and gluttony-inspired cakes in the shape of severed limbs, the guerilla marketing machine is moving on to bribery, in the form of $200 checks sent to gaming journalists.
They are [...]]]></description>
		<wfw:commentRss>http://www.populationstatistic.com/archives/2009/09/13/dantes-infernal-videogame-marketing/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>SEE ALICE, WITH HER BATHTUBS</title>
		<link>http://www.populationstatistic.com/archives/2009/09/10/see-alice-with-her-bathtubs/</link>
		<comments>http://www.populationstatistic.com/archives/2009/09/10/see-alice-with-her-bathtubs/#comments</comments>
		<pubDate>Fri, 11 Sep 2009 03:41:19 +0000</pubDate>
		<dc:creator>Costa Tsiokos</dc:creator>
				<category><![CDATA[Advert./Mktg.]]></category>
		<category><![CDATA[Science]]></category>
		<category><![CDATA[Women]]></category>

		<guid isPermaLink="false">http://www.populationstatistic.com/?p=6375</guid>
		<description><![CDATA[
I was already aware of the female-oriented messaging in the marketing of penis-pill Cialis. I didn&#8217;t realize that that messaging extended to the drug&#8217;s advertising imagery, with bathroom fixtures subbing for the other gender&#8217;s genitalia:
I guess since my academic research was in semiotics, what always popped into my head when seeing those bathtubs was that [...]]]></description>
		<wfw:commentRss>http://www.populationstatistic.com/archives/2009/09/10/see-alice-with-her-bathtubs/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>REGISTER TAPE MEASURE</title>
		<link>http://www.populationstatistic.com/archives/2009/09/03/register-tape-measure/</link>
		<comments>http://www.populationstatistic.com/archives/2009/09/03/register-tape-measure/#comments</comments>
		<pubDate>Fri, 04 Sep 2009 03:06:12 +0000</pubDate>
		<dc:creator>Costa Tsiokos</dc:creator>
				<category><![CDATA[Advert./Mktg.]]></category>
		<category><![CDATA[Business]]></category>

		<guid isPermaLink="false">http://www.populationstatistic.com/?p=6345</guid>
		<description><![CDATA[Odds are you&#8217;ve walked out of the supermarket or drugstore lately with a veritable kite-tail of a paper receipt, laden with everything from coupons to product-recall announcements. Length is key now that the proof-of-purchase has become a point-of-sale direct marketing piece.
Not without some grousing, from both customers and merchants:
The purchase of a pack of gum [...]]]></description>
		<wfw:commentRss>http://www.populationstatistic.com/archives/2009/09/03/register-tape-measure/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>NYC HEALTH-VERTISING: BLUBBER IN A BOTTLE</title>
		<link>http://www.populationstatistic.com/archives/2009/09/02/nyc-health-vertising-blubber-in-a-bottle/</link>
		<comments>http://www.populationstatistic.com/archives/2009/09/02/nyc-health-vertising-blubber-in-a-bottle/#comments</comments>
		<pubDate>Wed, 02 Sep 2009 12:50:40 +0000</pubDate>
		<dc:creator>Costa Tsiokos</dc:creator>
				<category><![CDATA[Advert./Mktg.]]></category>
		<category><![CDATA[Food]]></category>
		<category><![CDATA[New Yorkin']]></category>
		<category><![CDATA[Society]]></category>

		<guid isPermaLink="false">http://www.populationstatistic.com/?p=6338</guid>
		<description><![CDATA[
Building off those body-decay anti-smoking ads from a few years back, New York City is applying the gross-out warning to sugar-packed soft drinks, in the form of a too-detailed visual representation of human fat.
The ads — which cost about $277,000 to develop over three fiscal years, including money for creative work and focus groups — [...]]]></description>
		<wfw:commentRss>http://www.populationstatistic.com/archives/2009/09/02/nyc-health-vertising-blubber-in-a-bottle/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
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