Population Statistic: Read. React. Repeat.
Wednesday, July 25, 2007

Looks like every single pixel on The Million Dollar Homepage is booked up solid.

So it’s time to move onto another gimmicky online advertising schtick involving large numbers. Cue up MillionCount. The premise of this ad-attractor is having a guy count from 1 to 1 million, out loud, a few thousand per day, until he’s finished after approximately 3-4 months.

Yeah, that’s it. Not exactly scintillating, unless you consider number recitation to be an endurance sport.

But the rudimentary site seems to have signed up some major sponsors, so somebody’s buying the concept. I’m guessing it’s waiting for a big traffic spike, to come when mainstream media coverage hits, and try to maximize ad revenue in that short window.

by Costa Tsiokos, Wed 07/25/2007 10:26 PM
Category: Advert./Mktg., Internet
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  1. This reminds me of my feelings towards much “modern” art. Namely that I was doing better as a five year old with crayons. At that same age I remember counting numbers night by night to help myself fall asleep. Counting to a million? Not a big deal.

    In both cases (art and counting) I find I must have taken a wrong turn in life (at about the age of six) that these people are making money off these endeavours…

    Comment by douglas.nerad — 07/26/2007 @ 8:16 PM

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