Population Statistic: Read. React. Repeat.
Monday, June 18, 2007

Whoever’s doing public relations for Threadless has been working overtime, because the company was featured in (at least) two major press outlets today:

- In the Washington Post, as the prime example of the success of crowdsourcing as a way to outsource non-core business functions, ala the shirt-design creative process that made Threadless famous;

- In Business 2.0, as the focus of a company profile, again extolling the virtues of distributed creative talent as the key to its growth into a $15-million per year company.

Some PR wonk is getting a box of t-shirts this month!

by Costa Tsiokos, Mon 06/18/2007 11:03:53 PM
Category: Business, Media
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  1. [...] from Threadless. Threadless is the company that’s getting all the press lately (links via Population Statistic, and, oh, here’s a link to NPR’s recent piece, too) for crowdsourcing. It’s built [...]

    Pingback by The T-Shirt « Rivers Are Damp — 06/20/2007 @ 05:26:58 PM

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