What do you need to know about London-based graphic consultancy The Design Conspiracy? Just this: The blurb on their website that says,

THIS MONTH WE’VE BEEN COOL AS FUCK

Here’s another thing: Their “What Brand Are You?” website, which generates a personal brand-name for you based upon your defining your “core value” and “main goal”.

I couldn’t tell you what either quotient is for me. And the options to choose from on the site are pretty unusual. Just for the heck of it, I went with “thrusting” (how could I resist that?) and “conspiracy”, respectively.

The result? Huius, which denotes “with ultimate care”. A £100-million value! (Could I maybe get that in dollars instead, or at least euros?)

I have a strong feeling this is the final piece of my world-domination puzzle.

(Via HolyCow)